Brand Equations- Pattern and Logo

My brands are easily identifiable by their trademark patterns or logos used on the products, instantly making it obvious which brand the product belongs to. This gives brands a clear brand identity and can boost sales, as many people want to be seen wearing products with brand logos on. Here are a few examples!

Cath Kidston-

Easily recognised for the floral, cheerful and childlike colour palette and patterns, Cath Kidston attracts 'Yummy Mummy's' everywhere.

* Classic colour palette

* English Roses

* British

* Nature

Louis Vuitton-

Using their brand initials to create the logo along with the brown and cream colour scheme, Louis Vuitton have made it impossible for the consumer to not identify products plastered with the logo with the brand.

Paul Smith-

Known for his quirky take on British style, Paul created the ‘Paul Smith Stripe’ inspired by pinstripe suits. The stripe is edgy, youthful, fun and bright just like his brand.

Burberry-

A brand based on British heritage and Sloane street style, Burberry is known for its classic tartan and tan coloured products, especially their connection to the invention of the trench coat.